Dan Farrell

Shopify Developer

For ambitious ecommerce brands

Shopify stores built to convert, grow and feel unmistakably yours

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Trusted by industry leaders

Build a sharper Shopify store, built around your customers

Strategy, design and development for brands ready to grow online.

Shopify
Expert

Shopify developer

Agency experience. Freelance speed.

Nearly a decade building on the Shopify platform. Freelance on Fiverr and Storetasker, plus years inside numereous award-winning Shopify Platinum Partner agencies.

I have helped many of my clients with their stores. I look at the theme and the path from first click to checkout, then help you fix what is getting in the way.

You get that experience without the agency layers. Fast replies. Quick next steps. No guesswork.

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A desk with a monitor, keyboard and mouse

Alex Founder 10:14

Hello Dan, we want to tweak a few areas on our store. I have a list I can send over.
Priya Head of ecom 10:16

Hi Dan, we have a new product page design and could use your help getting it launched.
Marcus Ops 10:19

Hi Dan, our collection filters have broken after trying to code it myself. Customers cannot find products. Can you help?
Elena Brand lead 10:22

Hello Dan, we need a staging store to test on we'll need to migrate our theme, content, assets, metafields etc. Are you available?

What I can offer

Theme builds, customisations, store pages, metafields, and app integrations.

Start with the job the store needs now. We can take the next one when that is done.

01 Theme builds

Custom Shopify themes built to match your brand, stay fast, and be easy for your team to run. Sections and metafields stay clear so you can edit without a ticket.

02 Theme customisations

Changes to the theme you already have. New sections, layout fixes, and the updates that are blocking a launch.

03 Store pages

Product pages, collection pages, and landing pages built to match the rest of the theme.

04 Metafields

Product and collection data set up so your team can edit content without a code change.

05 App integrations

The apps you already use, wired into the theme so the store feels like one system.

A clothing store interior with hanging garments

Folded clothes and product still life on a table

Examples of work I do

A card machine on a counter during checkout

Capabilities

I aim to help store owners that want craft and growth.

Theme work, UX, speed and the apps around checkout. I build the parts that sit between the brand and the sale.

Each item below is work I ship myself. No handoff. No extra layer.

Theme development
Design and UX
Performance
Platform migration
App integration
Conversion

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Your Tools

Your app eco-system stays and works together

Apps are a key part of every store's eco-system. Email, support, subscriptions, reviews and inventory. A customer should move through your store as one seamless system.

Endorsements

What my clients say.

Founders, ops and brand leads. They wanted a store that looks like the brand and still converts.

Honestly blown away by how quick he solved the issue! Will be coming back to him again and again!.

Alex Chen

Founder

Extremely Happy with Dan service. I reached out to a lot of people trying to get a bugged fixed and he was the only one that replied within a few hours. His communication was great.

Priya Shah

Head of ecom

Dan and I have worked together on multiple projects now and the work has always been exceptional.

Marcus Hale

Ops

Dan completed the project ahead of schedule, did exactly what was asked and communication was excellent – recommended!

Elena Rossi

Brand lead

I've used Dan multiple times now and he never disappoints. He always completes the work exactly as needed and adds improvements where necessary.

Jordan Lee

Creative director

Really great person, straight forward and fulfills the request accordingly.

Sam Okonkwo

Marketing lead